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Small pitch LED market outbreak, small distance LED downstream market demand hot. At this stage, small-distance LED display has become a sought-after star products; and the pursuit of high-density display has never stopped, which is a sure of technological progress. But in the high degree of concern, its advantages are significant, but shortcomings will be revealed. In order to cope with the growing competition for survival, LED screen enterprises need to change from OEM manufacturers to the overall solution provider role, from product quality to distribution channel expansion, after-sales service, brand marketing, and cost-effectiveness and so on.
At the marketing level, we often talk about a concept that is the user experience, how to better enhance the user experience, how to better meet customer needs, LED display business should pay more attention to the aspects. So how to better close to customer needs? Must first start from the product level, because, good products, they will speak.
Recently, the LED display has been criticized for a problem that is the use of 1: 1 of the splicing unit to use the aspect ratio to produce, for the mainstream 16: 9 signal source video wall, there are problems caused by unequal. On the other hand, in the large-screen field, DLP stitching, LCD splicing technology can achieve 16: 9 ratio splicing unit, which becomes LED screen Mishap.
16: 9 is a recognized standard for international UI and high definition video, called standard resolution, in line with human eye comfort needs, which makes the current display device more than the proportion of production, including the LED display shows the image is more This "golden ratio" of the equipment collection, production.
1: 1 unit can not match the 16: 9 source to achieve point-to-point matching, for the installation of LED video wall and image effects caused by distress. Based on this problem, LED screen business carried out the corresponding research and development.
In addition to the reduction of pixel pitch, how to effectively improve the ease of use of products, enhance user experience has become a very important research and development ideas. To achieve the standard resolution, small pitch LED application flexibility has been improved, so as to provide users with a more diversified choice.
Maintenance for the LED display field is already a more common design, the former maintenance of the installation, maintenance on the convenience can greatly enhance the user's application experience, but also an aspect of product differentiation advantages. However, the small spacing LED screen as a lower thickness of the high-density display, cooling difficulties, in accordance with the traditional LED screen can only remove the module from the front, and inconvenient disassembly of power and control card mode will cause the user to use difficult. To this end, in 2015, many companies to strengthen the front maintenance design in the small pitch LED display applications. The former maintenance of small spacing has become one of the hottest products in the industry in 2015.
The commonality of these products is to break the traditional LED screen power supply and control card inconvenience before the disassembly of the defects, to achieve the module, power supply, control card full real maintenance before, so as to effectively save the installation space, you can achieve wall, We meet complicated installation and demand such as maintenance of environment such as window display and maintenance of shopping mall. And effectively simplifies the installation and maintenance of the screen body and other operations, thus contributing to the user to save space to use the cost and screen maintenance costs, by the user's welcome.
At present, in the indoor fixed installation of small pitch LED screen market, competition is very intense, serious product homogeneity, the manufacturers will be how close to the actual needs of users, to create advantages of products as research and development focus, the introduction of the concept of maintenance is an example. Can believe that the future is similar to the real needs of the product close to the user that will have a lot of innovation.
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